@Doug In VAPI, the concept of Organizations is used to group and manage resources, permissions, and configurations for different clients or projects. If you are managing McDonald's and AMC Theaters as your clients, it would be wise to create separate Organizations for each of them. This approach allows you to: 1. Maintain clear separation between the two clients' data, configurations, and resources. 2. Manage user access and permissions with granularity, ensuring that users from one organization cannot access the other's information. 3. Customize the AI assistants, voice applications, and other settings specific to each client's needs without any overlap. By having separate Organizations for McDonald's and AMC Theaters, you can tailor the voice applications and assistants to each client's branding, workflows, and customer interactions, providing a more personalized and effective service for each client.