I’m trying to optimize call answer rates
# general-english
j
I’m trying to optimize call answer rates on outbound calls using Twilio. Can anyone share how much of a real impact things like SHAKEN/STIR, CNAM registration, and Voice Integrity actually have on improving answer rates? I’ve heard mixed things some say SHAKEN/STIR helps, but CNAM and number reputation seem to matter more for building caller trust. If anyone has real-world data, insights, or even just your experience, I’d love to hear how much these actually affect pickup rates. Thanks in advance!
k
SHAKEN/STIR (with A-level attestation) helps build trust and avoid spam labels, CNAM to display your business name, and enable Voice Integrity to monitor and protect number reputation together, these significantly reduce spam labels and boost pickup rates..