Question:
Hi everyone — I’m building a Voice AI SaaS and would really value feedback on pricing strategy from those experienced with Vapi and voice infrastructure.
I’m targeting small to mid-sized businesses and considering this model:
Starter ($199/mo): 400–500 minutes, $0.30/min overage
Growth ($399/mo): 1,200 minutes, $0.25/min overage
Pro ($799/mo): 3,000 minutes, $0.20/min overage
My goals are to:
Stay competitive while maintaining healthy margins
Align pricing with actual Vapi + LLM + telephony costs
Make plans attractive for both low and high call volume users
Questions:
Does this pricing structure feel competitive based on your experience?
Are my included minutes vs. overage pricing balanced correctly?
What gross margin % should I realistically target at this stage?
Would you recommend usage-based pricing instead of tiered plans early on?
Any pitfalls you’ve seen with similar SaaS pricing models?
Appreciate any insights or lessons learned 🙏